Lures

DescriptionYo-Zuri RattlN Vibe is a lipless vibrating style of lure that has a distinct rattle. The weight and BB's inside increase the distance t...

DescriptionYo-Zuri 3DB 1.5 Squarebill is a 1/2 oz is a lure redesigned with key input from our National Pro-Staff Team. The 1.5 Squarebill is a sma...

DescriptionYo-Zuri RattlN Vibe One Knock is next generation has a single knocking rattle with the same great action of the Rattln vibe series. The ...

DescriptionYo-Zuri RattlN Vibe Mini was designed to target all varieties of panfish, perch, walleye, crappie, pike, bass for both open water and ic...

DescriptionYo-Zuri RattlN Vibe Mini was designed to target all varieties of panfish, perch, walleye, crappie, pike, bass for both open water and ic...

DescriptionYo-Zuri is proud to announce the introduction of the new and improved Bonita. The original high speed trolling hard bait has been redesi...

DescriptionYo-Zuri 3DS minnow hardbait features a unique diamond-shaped lip that will run true even in strong current or with an elevated retrieve ...

DescriptionYo-Zuri 3DS minnow is a tournament-level hardbait with tight wiggle action when fished with a straight retrieve. This flat sided bait, w...

DescriptionYo-Zuri 3DB 1.5 Squarebill is a 1/2 oz is a lure redesigned with key input from our National Pro-Staff Team. The 1.5 Squarebill is a sma...

DescriptionThe Yo-Zuri Mag Series Mag Popper is a top water popper lure. Designed with an irresistible gigantic water pushing face. Which make it p...

DescriptionYo-Zuri 3DB 1.5 Squarebill is a 1/2 oz is a lure redesigned with key input from our National Pro-Staff Team. The 1.5 Squarebill is a sma...

DescriptionYo-Zuri 3DB 1.5 Squarebill is a 1/2 oz is a lure redesigned with key input from our National Pro-Staff Team. The 1.5 Squarebill is a sma...

DescriptionYo-Zuri 3DB Jerkbait 110 Deep is a 1/2 oz, 4 3/8 inch suspending lure with an irresistible minnow shape. It is designed with Flat Sides ...

DescriptionThe Yo-Zuri Crystal 3D Minnow Deep Diver's patented and proprietary Internal 3D Prism finish reflects all subsurface light for the utmos...

DescriptionYo-Zuri 3DB Jerkbait 110 is a 1/2 oz, 4 3/8 inch suspending lure with an irresistible minnow shape. It is designed with Flat Sides which...

DescriptionYo-Zuri Hydro Pencil has been redesigned with added features and a lower price point. This versatile walk the dog style lure covers a va...

DescriptionYo-Zuri Crystal 3D Minnow's patented and proprietary Internal 3D Prism Finish reflects all subsurface light, even in the murkiest water....

DescriptionYo-Zuri 3DB Pencil Popper is a top-of-the-line, topwater, Walk the Dog lure that should always be in your fish catching line up. It feat...

DescriptionYo-Zuri is very excited to announce the introduction of the all-new Hydro Minnow LC to it's already stacked Hydro Series line-up. This n...

DescriptionYo-Zuri 3DB Pencil Popper is a top-of-the-line, topwater, Walk the Dog lure that should always be in your fish catching line up. It feat...

DescriptionYo-Zuri 3DB Pencil Popper is a top-of-the-line, topwater, Walk the Dog lure that should always be in your fish catching line up. It feat...

DescriptionYo-Zuri is very excited to announce the introduction of the all-new Hydro Minnow LC to it's already stacked Hydro Series line-up. This n...

DescriptionThe Yo-Zuri Mag Darter Series allows anglers to cast farther and cover more water than ever before due to its Magnetic Weight Transfer S...

DescriptionYo-Zuri 3DB Pencil is a top-of-the-line, topwater, Walk the Dog lure that should always be in your fish catching line up. It features th...

DescriptionThe Yo-Zuri Mag Series Mag Popper is a top water popper lure. Designed with an irresistible gigantic water pushing face. Which make it p...

DescriptionYo-Zuri 3DB Pencil is a top-of-the-line, topwater, Walk the Dog lure that should always be in your fish catching line up. It features th...

DescriptionYo-Zuri 3D Inshore Pencil is a topwater walking bait with excellent balance for quick starting action around cover. The internal hologra...

DescriptionThe Yo-Zuri Crystal Minnow Deep Diver F reflects all subsurface light for the utmost visibility, even at maximum depth's and speeds. Thi...

DescriptionThe Yo-Zuri Crystal Minnow Deep Diver F reflects all subsurface light for the utmost visibility, even at maximum depth's and speeds. Thi...

DescriptionThe Yo-Zuri Crystal 3D Minnow Deep Diver's patented and proprietary Internal 3D Prism finish reflects all subsurface light for the utmos...

DescriptionYo-Zuri 3D Inshore Twitchbait is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Great l...

DescriptionYo-Zuri Crystal 3D Minnow's patented and proprietary Internal 3D Prism Finish reflects all subsurface light, even in the murkiest water....

DescriptionYo-Zuri Crystal 3D Minnow's patented and proprietary Internal 3D Prism Finish reflects all subsurface light, even in the murkiest water....

DescriptionYo-Zuri 3D Inshore Popper is a saltwater popper with excellent balance for quick starting action around cover. Tremendous water splashi...

DescriptionYo-Zuri 3D Inshore Popper is a saltwater popper with excellent balance for quick starting action around cover. Tremendous water splashi...

DescriptionYo-Zuri 3D Inshore Popper is a saltwater popper with excellent balance for quick starting action around cover. Tremendous water splashi...

DescriptionYo-Zuri RattlN Vibe is a lipless vibrating style of lure that has a distinct rattle. The weight and BB's inside increase the distance t...

DescriptionYo-Zuri 3D Inshore Pencil is a topwater walking bait with excellent balance for quick starting action around cover. The internal hologra...

DescriptionYo-Zuri RattlN Vibe is a lipless vibrating style of lure that has a distinct rattle. The weight and BB's inside increase the distance t...

DescriptionYo-Zuri 3D Inshore Twitchbait is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Great l...

DescriptionYo-Zuri 3D Inshore Twitchbait is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Great l...

DescriptionYo-Zuri 3D Inshore Twitchbait is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Great l...

DescriptionYo-Zuri 3D Inshore Twitchbait is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Great l...

DescriptionYo-Zuri RattlN Vibe Mini was designed to target all varieties of panfish, perch, walleye, crappie, pike, bass for both open water and ic...

DescriptionYo-Zuri Inshore Fingerling is an exciting new addition to the 3D Inshore Saltwater Series. Designed with the same body shape and deadly ...

DescriptionYo-Zuri Inshore Fingerling is an exciting new addition to the 3D Inshore Saltwater Series. Designed with the same body shape and deadly ...

DescriptionYo-Zuri 3DB is a Crawfish is a slow sinking crayfish pattern hard-bait that is a forage favorite for Bass. The design includes the paten...

DescriptionYo-Zuri Inshore Fingerling is an exciting new addition to the 3D Inshore Saltwater Series. Designed with the same body shape and deadly ...