Lures

DescriptionThe culmination of nearly a decade of testing and tweaking ElaZtech finesse baits, the Z-MAN TicklerZ is arguably the most effective Ned...

DescriptionUnparalleled softness, action, and ElaZtech durability merge to create the most bulletproof swimbait on the market. Inspired by Z-Man's ...

DescriptionTaking a time-tested softbait profile, scaling it down to Ned Rig proportions, and building it from naturally buoyant ElaZtech material ...

DescriptionUnparalleled softness, action, and ElaZtech durability merge to create the most bulletproof swimbait on the market. Inspired by Z-Man's ...

DescriptionFeaturing a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile, the Z-MAN RaZor ShadZ pulls ...

DescriptionThe culmination of nearly a decade of testing and tweaking ElaZtech finesse baits, the Z-MAN TicklerZ is arguably the most effective Ned...

DescriptionTaking a time-tested softbait profile, scaling it down to Ned Rig proportions, and building it from naturally buoyant ElaZtech material ...

DescriptionThe culmination of nearly a decade of testing and tweaking ElaZtech finesse baits, the Z-MAN TicklerZ is arguably the most effective Ned...

DescriptionTaking a time-tested softbait profile, scaling it down to Ned Rig proportions, and building it from naturally buoyant ElaZtech material ...

DescriptionTaking a time-tested softbait profile, scaling it down to Ned Rig proportions, and building it from naturally buoyant ElaZtech material ...

DescriptionUnparalleled softness, action, and ElaZtech durability merge to create the most bulletproof swimbait on the market. Inspired by Z-Man's ...

DescriptionMade to match the SMH WormZ and accentuate tail motion, the ZMAN SMH Jighead was built to Brian "B.Lat" Latimer's exacting specs: specif...

DescriptionMade to match the SMH WormZ and accentuate tail motion, the ZMAN SMH Jighead was built to Brian "B.Lat" Latimer's exacting specs: specif...

DescriptionMade to match the SMH WormZ and accentuate tail motion, the ZMAN SMH Jighead was built to Brian "B.Lat" Latimer's exacting specs: specif...

DescriptionCrafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action ta...

DescriptionMade to match the SMH WormZ and accentuate tail motion, the ZMAN SMH Jighead was built to Brian "B.Lat" Latimer's exacting specs: specif...

DescriptionMade to match the SMH WormZ and accentuate tail motion, the ZMAN SMH Jighead was built to Brian "B.Lat" Latimer's exacting specs: specif...

DescriptionSleek, simple and unceasingly active, the ZMAN SMH WormZ mirrors what designed Brian "B.Lat" Latimer calls that classic Coke-bottle shap...

DescriptionSleek, simple and unceasingly active, the ZMAN SMH WormZ mirrors what designed Brian "B.Lat" Latimer calls that classic Coke-bottle shap...

DescriptionMade to match the SMH WormZ and accentuate tail motion, the ZMAN SMH Jighead was built to Brian "B.Lat" Latimer's exacting specs: specif...

DescriptionSleek, simple and unceasingly active, the ZMAN SMH WormZ mirrors what designed Brian "B.Lat" Latimer calls that classic Coke-bottle shap...

DescriptionSleek, simple and unceasingly active, the ZMAN SMH WormZ mirrors what designed Brian "B.Lat" Latimer calls that classic Coke-bottle shap...

DescriptionCrafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action ta...

DescriptionSleek, simple and unceasingly active, the ZMAN SMH WormZ mirrors what designed Brian "B.Lat" Latimer calls that classic Coke-bottle shap...

DescriptionCrafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action ta...

DescriptionSleek, simple and unceasingly active, the ZMAN SMH WormZ mirrors what designed Brian "B.Lat" Latimer calls that classic Coke-bottle shap...

DescriptionCrafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action ta...

DescriptionCrafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action ta...

DescriptionCrafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action ta...

DescriptionEngineered with a solid nose for easy rigging on Finesse ShroomZ jigheads, the 2.75in TRD TubeZ exemplifies, quite simply, the perfect N...

DescriptionThe culmination of nearly a decade of testing and tweaking ElaZtech finesse baits, the TicklerZ is arguably the most effective Ned Rig b...

DescriptionAn ultra-realistic crayfish imitation, the TRD CrawZ was designed for Ned-rigging but is also ideal for use as a finesse jig trailer and...

DescriptionThe Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, w...

DescriptionAs versatile as they are productive, super-tough, salt-impregnated ZinkerZ sink slowly and tantalizingly when fished unweighted. Rigged ...

DescriptionThe right bait can be the difference between a big day and coming up empty, and when finesse tactics are in order, the Hula StickZ is th...

DescriptionEngineered with a solid nose for easy rigging on Finesse ShroomZ jigheads, the 2.75in TRD TubeZ exemplifies, quite simply, the perfect N...

DescriptionDesigned to be paired with the Finesse TRD, Finesse ShadZ, TRD TubeZ, or Hula StickZ to create the perfect Ned Rig, the Finesse ShroomZ ...

DescriptionAn ultra-realistic crayfish imitation, the TRD CrawZ was designed for Ned-rigging but is also ideal for use as a finesse jig trailer and...

DescriptionDesigned by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the ChatterBait Jack Hammer is a...

DescriptionThe Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, w...

DescriptionThe Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, w...

DescriptionThe Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, w...

DescriptionCombining a traditional mushroom-shaped head with a weedless EWG hook, the NedlockZ EWG Jighead allows for easy weedless rigging and eff...

DescriptionCrafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action ta...

DescriptionFeaturing a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile, the RaZor ShadZ pulls double...

DescriptionThe right bait can be the difference between a big day and coming up empty, and when finesse tactics are in order, the Hula StickZ is th...

DescriptionThe right bait can be the difference between a big day and coming up empty, and when finesse tactics are in order, the Hula StickZ is th...

DescriptionCrafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action ta...